As the first dedicated workplace culture consultancy in the Middle East, our purpose is to improve lives by making great culture the norm not the exception. To deliver on this purpose, we help our clients measure and collect data on their culture, so they are equipped with the right insights to guide their culture strategy.
This report shares insights from the last three years of working with organisations in Saudi Arabia and the UAE. The findings offer a deeper understanding of workplace dynamics and workforce needs in both nations, going beyond global studies on workplace culture to highlight the unique challenges and opportunities faced by organisations in the region.
Our insights are drawn from the responses of 7,700 individuals across the UAE and Saudi Arabia, collected through culture surveys, focus groups, and interviews.
In the following pages, we share findings based on the responses these individuals have given on the:
As the first comprehensive study of its kind in the UAE and Saudi Arabia, our findings contribute to a broader understanding of workforce experiences in the region.
By connecting these insights with existing data, we present a clear and practical picture of what it takes to build thriving workplaces in the Middle East. We hope this report will inspire leaders to take meaningful actions towards creating sustainable, high-performing workplace cultures.